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When this one crossed my desk, I thought to myself, "Lordy, not another popup
tool." Yeah, sometimes I say things like "Lordy".
Anyway, When I saw the tool was from PHP expert, Robert Plank, I sat up and
decided to give it a whirl. Robert creates unique marketing tools and makes PHP easy to understand and
implement.
Action Popup fills an interesting niche. It pulls together features from several different tools and
puts them all together into one tool.
Now this is not a piece of software with a wizard that walks you through the
customization of your popup one step at a time. Rather there are five small PHP script files that comprise
Action Popup. You
need to be able to edit them with a text editor such as Windows NotePad.
Each of the files is well commented and shows you where and what to customize
depending upon how you want to use Action Popup on
your own site. There is also a manual and three brief videos which walk you through the process of implementing
the script on your own web site. I know many people, including myself, tend to approach PHP with a ten-foot
pole. Have no fear, Robert is near.
His chatty documentation shows you that all you really need to do is copy and
paste your autoresponder code into one file and then copy and paste one line into your web page. That's it. You're
done. I know you can do it and so could I.
Now what makes Action Popup different is the following:
- You can add your own autoresponder code very easily
- You can set special effects for the popup so it fades in, bounces, shakes,
etc.
- You have total control over placements, size, speed, etc.
- A transparent background covers your original page -- they can still see it
and will return to it but the popup appears over it while it is active
- The popup can pass the first name from the autoresponder form back to your
web page enabling you to now personalize the web page with the visitor's name -- this is a very powerful sales
technique
This ability to both grow your subscriber list and personalize your web page at
the same time is very cool, and need I say, very simple to use. So if you want to learn more please visit
the Action Popup site here.
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